Introduction to Entrepreneurship (Bachelor - TM I)
Module: | Module 8a-d: Technology Management I |
Lecturer: | Prof. Dr. Tessa Flatten Res. Assoc. Theresa Mentzel Res. Assoc. Daniel Kunz |
Scope / Credits: | 4 SWS / 7,5 Credits |
Course type: | Lecture and exercise |
Language: | German |
Date and place: | Lecture:
Weekly Wednesdays, 14:00 to 17:30, from 10.04.2024 Please note: Only after successful course registration, the location will be announced in Moodle. All information are subject to change |
Beginning: | 10.04.2024 |
Please note: | Please note the following IMPORTANT changes:
According to the current status, the event will take place in presence. Further details will be announced in the Moodle course. Please register there after registering for the course to receive up-to-date information. |
Contents overview
Over the course of the semester, the course "Introduction to Entrepreneurship" takes students through the various steps and challenges of the entire start-up process: from the initial idea to market launch and establishment. Basic patterns of thought and action (theoretical concepts) for technology-oriented start-ups are introduced. In particular, various functional aspects of developing and creating, evaluating and successfully exploiting technological opportunities are addressed. The business plan as a central element is taught so that students can deliver their ideas qualitatively and quantitatively. Students learn to generate ideas and evaluate them. Creating business models and a business plan is taught. Students also learn to calculate the business value and profitability of companies and / or individual projects. Imparted theoretical foundations will be complemented by practical guest lecturer presentations and a panel discussion with inspiring entrepreneurs.
This SoSe24 we are very much looking forward to Manuel Müller, founder and CEO of Emma the Sleep Company, who will give us first-hand practical examples and exciting insights into the start-up scene.
Disclaimer: All information and hints given are done so without responsibility or liability for correctness and functionality. Please consult the official module guide for further information.